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Client: Terre Cevico
Art director: Stefano Torregrossa
Illustration: Michela Tannoia
Agency: Onice Design
Terre Cevico, founded in 1963 in Faenza, has grown from a local cooperative to an important reality in the Italian wine sector, today representing 5,000 families for 7,000 hectares of vineyards. Through a network of 23 cooperative wineries, it produces 118 million bottles a year, exporting to 70 countries. The group closed the 2021/2022 budget with a turnover of 189.6 million euros, demonstrating strong growth, especially in exports
For this work carried out in cooperation with Onice Design I was asked to study the illustration of the cooperative's symbolic bottle.
The cooperative was born from union and resilience, two sustainable wines tell a story of transformation. The grapes, carefully cultivated by the Cooperativa Braccianti Massari, symbolize the journey from poverty to prosperity. This cooperative, heir to a once marshy land called "Terra dei Frogs", now flourishes thanks to collective commitment. Its 146 members have transformed the impossible into reality, creating not only excellent products but also an unbreakable bond with the earth, testifying to the power of unity and sustainability.
